Doritos//the-end

3d illustration, Animation 2011

This was part of a larger campaign that ran through superbowl  xlv.  This work was used for the interactive components of the Dorito’s contest which was to get people to choose which of two doritos flavoured chips would meet it’s end, and write the last page of the chips story.  I created a hand built 3d typewriter cobbled together from many different styles and references which was animated to type your story ending as you keyed them in from your keyboard. The look and feel was derived through back and forth with the agency until I presented them with a Stephen King vibe, which they felt created the perfect setup.

This site also won the FWA site of the day.

And this is the countdown clock showing the remaining time of the contest.

 

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Client

  • Proximity/BBDO