Budweiser//THE-RULES

3d illustration, Animation 2011

This was a project for Budweiser’s yearly Camp Bud campaign.  This was an interactive animated Rule book for the campaign to access online before participating.  It also acted as a scrapbook of sorts for the duration of the event.  My friends over at Indusblue wanted a nice old luxurious feeling book to help give the promotion a feeling of heritage, and history. It was setup so that they had animated pages to flip through so that they could land on anyone and create paged content.

Browse portfolio

Client

  • Budweiser//Indusblue